{"product_id":"avlon-affirm-gentle-assurance-312-ml","title":"Avlon affirm gentle assurance 312 ml","description":"\u003cp\u003e\u003cspan\u003eAvlon Affirm Gentle Assurance is a protective base creme designed to be used during chemical hair treatments, such as relaxing, to shield the scalp from irritation and prevent damage. This product forms a barrier between the scalp and the chemicals, ensuring that the scalp remains moisturized and comfortable throughout the treatment process. It's a key component in the Avlon Affirm Conditioning Relaxer System, suitable for sensitive scalps and those undergoing regular chemical treatments.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eScalp Protection:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eProvides a protective barrier to the scalp, reducing the risk of irritation or burning during chemical treatments.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisturizing:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eHelps maintain scalp hydration, preventing dryness that can be caused by relaxers or other chemicals.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrevents Over-Processing:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eShields the scalp and new growth, ensuring even processing without overexposure to chemicals.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Formula:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eDesigned for sensitive scalps, minimizing discomfort during relaxer application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Use:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eCan be used on the scalp, hairline, ears, and any other areas that need protection during chemical treatments.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNon-Greasy:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eLightweight and non-greasy, so it doesn't weigh hair down or interfere with the relaxer process.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Apply:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eSmooth, creamy consistency allows for easy application and even coverage.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eRich, Creamy Texture:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eEnsures easy application and thorough coverage of the scalp and other sensitive areas.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSensitive Scalp Formula:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eSpecifically designed to be gentle on the scalp while still offering strong protection.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating Ingredients:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eContains moisturizers that help to keep the scalp hydrated and soothe any potential irritation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColorless and Odorless:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eDoes not stain the skin or have a strong odor, making it pleasant to use.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBarrier Protection:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eEffectively blocks relaxers and other chemicals from directly contacting the scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCompatible with All Hair Types:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eSuitable for use with various hair textures and chemical treatments.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLarge Quantity:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eAvailable in a size that is ideal for multiple uses, both in professional and home settings.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003e\u003cstrong\u003eUsage Instructions:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003ePreparation:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eBefore applying the relaxer or chemical treatment, ensure the hair is sectioned and ready for application.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eUse a spatula or your fingers to apply a generous amount of Avlon Affirm Gentle Assurance directly to the scalp, hairline, and any areas that need protection.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpread Evenly:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eMake sure the product is evenly distributed, focusing on areas prone to irritation, such as the nape of the neck and around the ears.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAvoid Hair:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eBe careful not to apply the product directly to the hair, as it may prevent the relaxer from processing evenly.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProceed with Treatment:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eAfter application, proceed with the chemical treatment as usual.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eRinse Out:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eOnce the chemical process is complete, thoroughly rinse the hair and scalp to remove all traces of the product.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFollow Up:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eContinue with the post-relaxer or treatment routine, such as shampooing and conditioning, using products from the Avlon Affirm line for best results.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Avlon","offers":[{"title":"Default Title","offer_id":57006258880887,"sku":"avlon_affrim_gentle_assurance_11oz","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0528\/8640\/5320\/files\/gentleassuranec.webp?v=1776102738","url":"https:\/\/www.beautyflex.co.uk\/products\/avlon-affirm-gentle-assurance-312-ml","provider":"Beauty Flex UK","version":"1.0","type":"link"}